After note ban blues, FMCG firms get into investment mode
Firms are planning to push up brand-building effort and increase
product prices in the future Date: March 09, 2017
Bain sees India’s consumer goods sector growing 9-17% in next 3 years
Consumer goods brands will be able to raise market share only with greater
household penetration, an industry report said Date: March 09, 2017
India is at the cusp of the FMCG S-curve: CII-Bain & Co report The report
notes that penetration is the key to driving volume growth Date: March 08, 2017
